ESPN is expanding its sports betting footprint with Monday’s debut of Bet, a new half-hour program that will stream three nights per week on digital platforms. Bet, co-hosted by Joe Fortenbaugh and Tyler Fulghum, will originate from ESPN’s just-opened studio at The LINQ Hotel + Experience and will be available for live and on-demand viewing on the ESPN App and on ESPN’s social media feeds on YouTube, Facebook, and Twitter.

Not only has gambling and the gambling industry been covered on ESPN for the last 10 years but ESPN2 has been broadcasting Daily Wager, a sports betting news and information program for some time. All the sports betting talk this week has been about Iowa and for a good reason: It became the 11th state to offer legal sportsbooks yesterday. But what you probably missed will have a much bigger impact on your day-to-day sports viewing experience. Of course, I’m talking about ESPN’s latest push to integrate sports betting.

“Bet will allow us to connect with fans and drive the conversation in a way that leverages what we do best on social and digital platforms,” said Mike Foss, Senior Director, Digital & Social Video, Social Content, ESPN. “We have seen tremendous success and growth in our slate of digital shows in 2020. Bet will showcase an amazing new studio in The LINQ and we are tremendously excited about delivering a new live and interactive show core to our audience expansion priority.”

The debut episode on Monday will stream at 5:30 p.m. ET ahead of ESPN’s Monday Night Football doubleheader. On most Mondays, the program will stream at 6:30 p.m. and on Wednesdays and Thursdays, it will stream at 7:30 p.m. Times may vary due to events.

In addition to Bet, the ESPN Sports Betting YouTube channel will contain segments from Daily Wager, SportsCenter, and more content.

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DraftKings joined forces with ESPN to promote its online sports betting products on ESPN-affiliated websites. Michael Jordan also became a special advisor to the board of directors and received an. On Monday, ESPN announced yet another entrant into the sports betting content pool: The Daily Wager. The one-hour program will start airing Monday, March 11, on ESPNEWS at 6 pm EST (It will also be available via live stream on the ESPN app.). A daily sports betting news and information show (6-7 p.m. ET, ESPN2) that aims to better serve the millions of sports fans who participate in sports wagering and help educate general sports fans.

The launches of Bet and the YouTube channel continue to build upon a stable of ESPN sports betting-related content that dates back more than a decade, including:

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• Daily Wager, daily sports betting news and information program on ESPN2
• Behind the Bets with Doug Kezirian podcast from Las Vegas
• Stanford Steve and The Bear podcast (football season)
• Betting news, discussion segments in signature shows (SportsCenter)
• “Bad Beats” on SportsCenter with Scott Van Pelt
• Bettor Days with Mike Greenberg on ESPN+
• Gambling and gambling industry coverage on ESPN.com for more than 10 years